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Global Real-time Bidding Market 2019 by Company, Regions, Type and Application, Forecast to 2024

Report Code: AMR- 15-167292

Category: Service & Software

Published Date: 2019-09-03

Format: Electronic PDF

Pages: 138

                    Real time bidding (RTB) is a server-to-server buying process that allows inventory (ad space on websites) to be bought and sold on a per-impression basis. It happens instantaneous through an auction that determines who gets to buy a specific impression.

Scope of the Report:
The global Real-time Bidding market is valued at xx million USD in 2018 and is expected to reach xx million USD by the end of 2024, growing at a CAGR of xx% between 2019 and 2024.
The Asia-Pacific will occupy for more market share in following years, especially in China, also fast growing India and Southeast Asia regions.
North America, especially The United States, will still play an important role which cannot be ignored. Any changes from United States might affect the development trend of Real-time Bidding.
Europe also play important roles in global market, with market size of xx million USD in 2019 and will be xx million USD in 2024, with a CAGR of xx%.
This report studies the Real-time Bidding market status and outlook of Global and major regions, from angles of players, countries, product types and end industries; this report analyzes the top players in global market, and splits the Real-time Bidding market by product type and applications/end industries.

Market Segment by Companies, this report covers
    Google (US)
    WPP (UK)
    Adobe (US)
    Criteo (France)
    Facebook (US)
    Smaato (US)
    Yandex (Russia)
    PubMatic (US)
    Salesforce (US)
    Rubicon Project (US)
    MediaMath (US)
    MoPub (US)
    AppNexus (US)
    Platform One (Japan)
    Verizon Media (US)

Market Segment by Regions, regional analysis covers 
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia and Italy)
Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
South America (Brazil, Argentina, Colombia)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)

Market Segment by Type, covers
    Open Auction
    Invited Auction

Market Segment by Applications, can be divided into
    Media and Entertainment
    Games
    Retail and eCommerce
    Travel and Luxury
    Mobile Apps
    Others

Table of Contents

1 Real-time Bidding Market Overview
    1.1 Product Overview and Scope of Real-time Bidding
    1.2 Classification of Real-time Bidding by Types
        1.2.1 Global Real-time Bidding Revenue Comparison by Types (2019-2024)
        1.2.2 Global Real-time Bidding Revenue Market Share by Types in 2018
        1.2.3 Open Auction
        1.2.4 Invited Auction
    1.3 Global Real-time Bidding Market by Application
        1.3.1 Global Real-time Bidding Market Size and Market Share Comparison by Applications (2014-2024)
        1.3.2 Media and Entertainment
        1.3.3 Games
        1.3.4 Retail and eCommerce
        1.3.5 Travel and Luxury
        1.3.6 Mobile Apps
        1.3.7 Others
    1.4 Global Real-time Bidding Market by Regions
        1.4.1 Global Real-time Bidding Market Size (Million USD) Comparison by Regions (2014-2024)
        1.4.1 North America (USA, Canada and Mexico) Real-time Bidding Status and Prospect (2014-2024)
        1.4.2 Europe (Germany, France, UK, Russia and Italy) Real-time Bidding Status and Prospect (2014-2024)
        1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia) Real-time Bidding Status and Prospect (2014-2024)
        1.4.4 South America (Brazil, Argentina, Colombia) Real-time Bidding Status and Prospect (2014-2024)
        1.4.5 Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa) Real-time Bidding Status and Prospect (2014-2024)
    1.5 Global Market Size of Real-time Bidding (2014-2024)
2 Manufacturers Profiles
    2.1 Google (US)
        2.1.1 Business Overview
        2.1.2 Real-time Bidding Type and Applications
            2.1.2.1 Product A
            2.1.2.2 Product B
        2.1.3 Google (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
    2.2 WPP (UK)
        2.2.1 Business Overview
        2.2.2 Real-time Bidding Type and Applications
            2.2.2.1 Product A
            2.2.2.2 Product B
        2.2.3 WPP (UK) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
    2.3 Adobe (US)
        2.3.1 Business Overview
        2.3.2 Real-time Bidding Type and Applications
            2.3.2.1 Product A
            2.3.2.2 Product B
        2.3.3 Adobe (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
    2.4 Criteo (France)
        2.4.1 Business Overview
        2.4.2 Real-time Bidding Type and Applications
            2.4.2.1 Product A
            2.4.2.2 Product B
        2.4.3 Criteo (France) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
    2.5 Facebook (US)
        2.5.1 Business Overview
        2.5.2 Real-time Bidding Type and Applications
            2.5.2.1 Product A
            2.5.2.2 Product B
        2.5.3 Facebook (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
    2.6 Smaato (US)
        2.6.1 Business Overview
        2.6.2 Real-time Bidding Type and Applications
            2.6.2.1 Product A
            2.6.2.2 Product B
        2.6.3 Smaato (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
    2.7 Yandex (Russia)
        2.7.1 Business Overview
        2.7.2 Real-time Bidding Type and Applications
            2.7.2.1 Product A
            2.7.2.2 Product B
        2.7.3 Yandex (Russia) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
    2.8 PubMatic (US)
        2.8.1 Business Overview
        2.8.2 Real-time Bidding Type and Applications
            2.8.2.1 Product A
            2.8.2.2 Product B
        2.8.3 PubMatic (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
    2.9 Salesforce (US)
        2.9.1 Business Overview
        2.9.2 Real-time Bidding Type and Applications
            2.9.2.1 Product A
            2.9.2.2 Product B
        2.9.3 Salesforce (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
    2.10 Rubicon Project (US)
        2.10.1 Business Overview
        2.10.2 Real-time Bidding Type and Applications
            2.10.2.1 Product A
            2.10.2.2 Product B
        2.10.3 Rubicon Project (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
    2.11 MediaMath (US)
        2.11.1 Business Overview
        2.11.2 Real-time Bidding Type and Applications
            2.11.2.1 Product A
            2.11.2.2 Product B
        2.11.3 MediaMath (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
    2.12 MoPub (US)
        2.12.1 Business Overview
        2.12.2 Real-time Bidding Type and Applications
            2.12.2.1 Product A
            2.12.2.2 Product B
        2.12.3 MoPub (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
    2.13 AppNexus (US)
        2.13.1 Business Overview
        2.13.2 Real-time Bidding Type and Applications
            2.13.2.1 Product A
            2.13.2.2 Product B
        2.13.3 AppNexus (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
    2.14 Platform One (Japan)
        2.14.1 Business Overview
        2.14.2 Real-time Bidding Type and Applications
            2.14.2.1 Product A
            2.14.2.2 Product B
        2.14.3 Platform One (Japan) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
    2.15 Verizon Media (US)
        2.15.1 Business Overview
        2.15.2 Real-time Bidding Type and Applications
            2.15.2.1 Product A
            2.15.2.2 Product B
        2.15.3 Verizon Media (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
3 Global Real-time Bidding Market Competition, by Players
    3.1 Global Real-time Bidding Revenue and Share by Players (2014-2019)
    3.2 Market Concentration Rate
        3.2.1 Top 5 Real-time Bidding Players Market Share
        3.2.2 Top 10 Real-time Bidding Players Market Share
    3.3 Market Competition Trend
4 Global Real-time Bidding Market Size by Regions
    4.1 Global Real-time Bidding Revenue and Market Share by Regions
    4.2 North America Real-time Bidding Revenue and Growth Rate (2014-2019)
    4.3 Europe Real-time Bidding Revenue and Growth Rate (2014-2019)
    4.4 Asia-Pacific Real-time Bidding Revenue and Growth Rate (2014-2019)
    4.5 South America Real-time Bidding Revenue and Growth Rate (2014-2019)
    4.6 Middle East and Africa Real-time Bidding Revenue and Growth Rate (2014-2019)
5 North America Real-time Bidding Revenue by Countries
    5.1 North America Real-time Bidding Revenue by Countries (2014-2019)
    5.2 USA Real-time Bidding Revenue and Growth Rate (2014-2019)
    5.3 Canada Real-time Bidding Revenue and Growth Rate (2014-2019)
    5.4 Mexico Real-time Bidding Revenue and Growth Rate (2014-2019)
6 Europe Real-time Bidding Revenue by Countries
    6.1 Europe Real-time Bidding Revenue by Countries (2014-2019)
    6.2 Germany Real-time Bidding Revenue and Growth Rate (2014-2019)
    6.3 UK Real-time Bidding Revenue and Growth Rate (2014-2019)
    6.4 France Real-time Bidding Revenue and Growth Rate (2014-2019)
    6.5 Russia Real-time Bidding Revenue and Growth Rate (2014-2019)
    6.6 Italy Real-time Bidding Revenue and Growth Rate (2014-2019)
7 Asia-Pacific Real-time Bidding Revenue by Countries
    7.1 Asia-Pacific Real-time Bidding Revenue by Countries (2014-2019)
    7.2 China Real-time Bidding Revenue and Growth Rate (2014-2019)
    7.3 Japan Real-time Bidding Revenue and Growth Rate (2014-2019)
    7.4 Korea Real-time Bidding Revenue and Growth Rate (2014-2019)
    7.5 India Real-time Bidding Revenue and Growth Rate (2014-2019)
    7.6 Southeast Asia Real-time Bidding Revenue and Growth Rate (2014-2019)
8 South America Real-time Bidding Revenue by Countries
    8.1 South America Real-time Bidding Revenue by Countries (2014-2019)
    8.2 Brazil Real-time Bidding Revenue and Growth Rate (2014-2019)
    8.3 Argentina Real-time Bidding Revenue and Growth Rate (2014-2019)
    8.4 Colombia Real-time Bidding Revenue and Growth Rate (2014-2019)
9 Middle East and Africa Revenue Real-time Bidding by Countries
    9.1 Middle East and Africa Real-time Bidding Revenue by Countries (2014-2019)
    9.2 Saudi Arabia Real-time Bidding Revenue and Growth Rate (2014-2019)
    9.3 UAE Real-time Bidding Revenue and Growth Rate (2014-2019)
    9.4 Egypt Real-time Bidding Revenue and Growth Rate (2014-2019)
    9.5 Nigeria Real-time Bidding Revenue and Growth Rate (2014-2019)
    9.6 South Africa Real-time Bidding Revenue and Growth Rate (2014-2019)
10 Global Real-time Bidding Market Segment by Type
    10.1 Global Real-time Bidding Revenue and Market Share by Type (2014-2019)
    10.2 Global Real-time Bidding Market Forecast by Type (2019-2024)
    10.3 Open Auction Revenue Growth Rate (2014-2024)
    10.4 Invited Auction Revenue Growth Rate (2014-2024)
11 Global Real-time Bidding Market Segment by Application
    11.1 Global Real-time Bidding Revenue Market Share by Application (2014-2019)
    11.2 Real-time Bidding Market Forecast by Application (2019-2024)
    11.3 Media and Entertainment Revenue Growth (2014-2019)
    11.4 Games Revenue Growth (2014-2019)
    11.5 Retail and eCommerce Revenue Growth (2014-2019)
    11.6 Travel and Luxury Revenue Growth (2014-2019)
    11.7 Mobile Apps Revenue Growth (2014-2019)
    11.8 Others Revenue Growth (2014-2019)
12 Global Real-time Bidding Market Size Forecast (2019-2024)
    12.1 Global Real-time Bidding Market Size Forecast (2019-2024)
    12.2 Global Real-time Bidding Market Forecast by Regions (2019-2024)
    12.3 North America Real-time Bidding Revenue Market Forecast (2019-2024)
    12.4 Europe Real-time Bidding Revenue Market Forecast (2019-2024)
    12.5 Asia-Pacific Real-time Bidding Revenue Market Forecast (2019-2024)
    12.6 South America Real-time Bidding Revenue Market Forecast (2019-2024)
    12.7 Middle East and Africa Real-time Bidding Revenue Market Forecast (2019-2024)
13 Research Findings and Conclusion
14 Appendix
    14.1 Methodology
    14.2 Data Source

List of Tables and Figures

Figure Real-time Bidding Picture
Table Product Specifications of Real-time Bidding
Table Global Real-time Bidding and Revenue (Million USD) Market Split by Product Type
Figure Global Real-time Bidding Revenue Market Share by Types in 2018
Figure Open Auction Picture
Figure Invited Auction Picture
Table Global Real-time Bidding Revenue (Million USD) by Application (2014-2024)
Figure Real-time Bidding Revenue Market Share by Applications in 2018
Figure Media and Entertainment Picture
Figure Games Picture
Figure Retail and eCommerce Picture
Figure Travel and Luxury Picture
Figure Mobile Apps Picture
Figure Others Picture
Table Global Market Real-time Bidding Revenue (Million USD) Comparison by Regions 2014-2024
Figure North America Real-time Bidding Revenue (Million USD) and Growth Rate (2014-2024)
Figure Europe Real-time Bidding Revenue (Million USD) and Growth Rate (2014-2024)
Figure Asia-Pacific Real-time Bidding Revenue (Million USD) and Growth Rate (2014-2024)
Figure South America Real-time Bidding Revenue (Million USD) and Growth Rate (2014-2024)
Figure Middle East and Africa Real-time Bidding Revenue (Million USD) and Growth Rate (2014-2024)
Figure Global Real-time Bidding Revenue (Million USD) and Growth Rate (2014-2024)
Table Google (US) Basic Information, Manufacturing Base and Competitors
Table Google (US) Real-time Bidding Type and Applications
Table Google (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
Table WPP (UK) Basic Information, Manufacturing Base and Competitors
Table WPP (UK) Real-time Bidding Type and Applications
Table WPP (UK) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
Table Adobe (US) Basic Information, Manufacturing Base and Competitors
Table Adobe (US) Real-time Bidding Type and Applications
Table Adobe (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
Table Criteo (France) Basic Information, Manufacturing Base and Competitors
Table Criteo (France) Real-time Bidding Type and Applications
Table Criteo (France) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
Table Facebook (US) Basic Information, Manufacturing Base and Competitors
Table Facebook (US) Real-time Bidding Type and Applications
Table Facebook (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
Table Smaato (US) Basic Information, Manufacturing Base and Competitors
Table Smaato (US) Real-time Bidding Type and Applications
Table Smaato (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
Table Yandex (Russia) Basic Information, Manufacturing Base and Competitors
Table Yandex (Russia) Real-time Bidding Type and Applications
Table Yandex (Russia) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
Table PubMatic (US) Basic Information, Manufacturing Base and Competitors
Table PubMatic (US) Real-time Bidding Type and Applications
Table PubMatic (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
Table Salesforce (US) Basic Information, Manufacturing Base and Competitors
Table Salesforce (US) Real-time Bidding Type and Applications
Table Salesforce (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
Table Rubicon Project (US) Basic Information, Manufacturing Base and Competitors
Table Rubicon Project (US) Real-time Bidding Type and Applications
Table Rubicon Project (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
Table MediaMath (US) Basic Information, Manufacturing Base and Competitors
Table MediaMath (US) Real-time Bidding Type and Applications
Table MediaMath (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
Table MoPub (US) Basic Information, Manufacturing Base and Competitors
Table MoPub (US) Real-time Bidding Type and Applications
Table MoPub (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
Table AppNexus (US) Basic Information, Manufacturing Base and Competitors
Table AppNexus (US) Real-time Bidding Type and Applications
Table AppNexus (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
Table Platform One (Japan) Basic Information, Manufacturing Base and Competitors
Table Platform One (Japan) Real-time Bidding Type and Applications
Table Platform One (Japan) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
Table Verizon Media (US) Basic Information, Manufacturing Base and Competitors
Table Verizon Media (US) Real-time Bidding Type and Applications
Table Verizon Media (US) Real-time Bidding Revenue, Gross Margin and Market Share (2017-2018)
Table Global Real-time Bidding Revenue (Million USD) by Players (2014-2019)
Table Global Real-time Bidding Revenue Share by Players (2014-2019)
Figure Global Real-time Bidding Revenue Share by Players in 2017
Figure Global Real-time Bidding Revenue Share by Players in 2018
Figure Global Top 5 Players Real-time Bidding Revenue Market Share in 2018
Figure Global Top 10 Players Real-time Bidding Revenue Market Share in 2018
Figure Global Real-time Bidding Revenue (Million USD) and Growth Rate (%) (2014-2019)
Table Global Real-time Bidding Revenue (Million USD) by Regions (2014-2019)
Table Global Real-time Bidding Revenue Market Share by Regions (2014-2019)
Figure Global Real-time Bidding Revenue Market Share by Regions (2014-2019)
Figure Global Real-time Bidding Revenue Market Share by Regions in 2018
Figure North America Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure Europe Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure Asia-Pacific Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure South America Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure Middle East and Africa Real-time Bidding Revenue and Growth Rate (2014-2019)
Table North America Real-time Bidding Revenue by Countries (2014-2019)
Table North America Real-time Bidding Revenue Market Share by Countries (2014-2019)
Figure North America Real-time Bidding Revenue Market Share by Countries (2014-2019)
Figure North America Real-time Bidding Revenue Market Share by Countries in 2018
Figure USA Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure Canada Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure Mexico Real-time Bidding Revenue and Growth Rate (2014-2019)
Table Europe Real-time Bidding Revenue (Million USD) by Countries (2014-2019)
Figure Europe Real-time Bidding Revenue Market Share by Countries (2014-2019)
Figure Europe Real-time Bidding Revenue Market Share by Countries in 2018
Figure Germany Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure UK Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure France Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure Russia Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure Italy Real-time Bidding Revenue and Growth Rate (2014-2019)
Table Asia-Pacific Real-time Bidding Revenue (Million USD) by Countries (2014-2019)
Figure Asia-Pacific Real-time Bidding Revenue Market Share by Countries (2014-2019)
Figure Asia-Pacific Real-time Bidding Revenue Market Share by Countries in 2018
Figure China Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure Japan Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure Korea Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure India Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure Southeast Asia Real-time Bidding Revenue and Growth Rate (2014-2019)
Table South America Real-time Bidding Revenue by Countries (2014-2019)
Table South America Real-time Bidding Revenue Market Share by Countries (2014-2019)
Figure South America Real-time Bidding Revenue Market Share by Countries (2014-2019)
Figure South America Real-time Bidding Revenue Market Share by Countries in 2018
Figure Brazil Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure Argentina Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure Colombia Real-time Bidding Revenue and Growth Rate (2014-2019)
Table Middle East and Africa Real-time Bidding Revenue (Million USD) by Countries (2014-2019)
Table Middle East and Africa Real-time Bidding Revenue Market Share by Countries (2014-2019)
Figure Middle East and Africa Real-time Bidding Revenue Market Share by Countries (2014-2019)
Figure Middle East and Africa Real-time Bidding Revenue Market Share by Countries in 2018
Figure Saudi Arabia Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure UAE Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure Egypt Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure Nigeria Real-time Bidding Revenue and Growth Rate (2014-2019)
Figure South Africa Real-time Bidding Revenue and Growth Rate (2014-2019)
Table Global Real-time Bidding Revenue (Million USD) by Type (2014-2019)
Table Global Real-time Bidding Revenue Share by Type (2014-2019)
Figure Global Real-time Bidding Revenue Share by Type (2014-2019)
Figure Global Real-time Bidding Revenue Share by Type in 2019
Table Global Real-time Bidding Revenue Forecast by Type (2019-2024)
Figure Global Real-time Bidding Market Share Forecast by Type (2019-2024)
Figure Global Open Auction Revenue Growth Rate (2014-2019)
Figure Global Invited Auction Revenue Growth Rate (2014-2019)
Table Global Real-time Bidding Revenue by Application (2014-2019)
Table Global Real-time Bidding Revenue Share by Application (2014-2019)
Figure Global Real-time Bidding Revenue Share by Application (2014-2019)
Figure Global Real-time Bidding Revenue Share by Application in 2019
Table Global Real-time Bidding Revenue Forecast by Application (2019-2024)
Figure Global Real-time Bidding Market Share Forecast by Application (2019-2024)
Figure Global Media and Entertainment Revenue Growth Rate (2014-2019)
Figure Global Games Revenue Growth Rate (2014-2019)
Figure Global Retail and eCommerce Revenue Growth Rate (2014-2019)
Figure Global Travel and Luxury Revenue Growth Rate (2014-2019)
Figure Global Mobile Apps Revenue Growth Rate (2014-2019)
Figure Global Others Revenue Growth Rate (2014-2019)
Figure Global Real-time Bidding Revenue (Million USD) and Growth Rate Forecast (2019-2024)
Table Global Real-time Bidding Revenue (Million USD) Forecast by Regions (2019-2024)
Figure Global Real-time Bidding Revenue Market Share Forecast by Regions (2019-2024)
Figure North America Real-time Bidding Revenue Market Forecast (2019-2024)
Figure Europe Real-time Bidding Revenue Market Forecast (2019-2024)
Figure Asia-Pacific Real-time Bidding Revenue Market Forecast (2019-2024)
Figure South America Real-time Bidding Revenue Market Forecast (2019-2024)
Figure Middle East and Africa Real-time Bidding Revenue Market Forecast (2019-2024)

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Global Real-time Bidding Market 2019 by Company, Regions, Type and Application, Forecast to 2024

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